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| Video ads are better creative options that can leverage offline (TVC) creative concepts online. Engages target audience better using the interactivity options available in video ads. The viral nature of online video helps in spreading advertisers message within peer groups. Benefit from higher interaction rates and better CTRs.
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| We can leverage our vast experience in online advertising and our wide publisher contacts to handle in-stream and in-banner video ads.
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| We use cutting edge technology to serve and track video ads on our system. Some of the features provided include:
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- Interactive video ads – the video played changes depending on user feedback/input
- Video ads that can capture user data
- Video ads accompanied/enhanced by banner ads on the page
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| We can track metrics such as level of user engagement with the video, average duration of video viewing and drop-off levels.
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